Responding to RFPs: Going Beyond the Submittal Requirements

April 29, 2020
12:30 PM - 1:30 PM
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Free Webinar


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A critical part of the AEC sales cycle involves the laborious process of responding to formal Requests for Proposals (RFPs). RFPs come in all variations – with the proposal format typically dictated by submittal instructions provided to bidders. Learn how to extract what’s really important to decision makers and how to convey your firm’s understanding of what the client really wants in the context of the stated requirements and restrictions.

This session will cover:

  • The variation in RFP processes and formats
  • Tips for uncovering what’s really important to clients
  • Responding to both stated vs. not-so-stated requirements
  • Ways to tailor boiler plate materials for stronger proposals


Meet the Presenter:

Lindsey Mathieu, Owner - Golden Egg Concepts

Lindsey (Siragusa) Mathieu is the owner of Golden Egg Concepts, an integrated marketing communications firm serving clients in the architectural, engineering and construction (AEC) industry. A graduate of Boston University’s Communications program, she has held coordinator, manager and director-level marketing and business development positions throughout the course of her career in the built environment at Tectonic Engineering & Surveying Consultants, BL Companies and KBE Building Corporation. During the height of the recession in 2010, she seized an opportunity to start her specialized consulting business and currently serves a diverse range of clients nationwide. Lindsey was recognized by the Hartford Business Journal as a member of the “Forty Under 40″ class [2014]. She is a past speaker and contributing author for the Society for Marketing Professional Services. She serves on the Business Advisory Board for Three Rivers Community College in Norwich, CT and actively volunteers with Connecticut Draft Horse Rescue and Northeast Coonhound Rescue.

Event Details:

Wednesday, April 29, 2020

12:30 PM to 1:30 PM - Webinar


The comfort of your own home office or wherever you find yourself social-distancing.

Webinar Sponsor:

Continuing Education Units (CEUs):

This program is eligible for 1 SMPS CEU credit in Domain 4 (Proposals).


Please register by Tuesday, April 28, 2020, 5:00 PM. Registrants will receive a reminder email the morning of the webinar with the access link. Please verify/white list the emails, [email protected] and [email protected], to ensure receival.


Free! We'd like to give back to our members and industry friends during these uncertain times. This webinar is free to all who attend.


$0.00 SMPS CT Member

$0.00 Non-Member